Six Sixty‐six and All That (Or, What the Hell Is Marketing Eschatology?)
European Journal of Marketing- United Kingdom
doi 10.1108/03090569710179940
Full Text
Abstract
Available in
Categories
Date
October 1, 1997
Authors
Publisher
Emerald
doi 10.1108/03090569710179940
Available in
October 1, 1997
Emerald