Consumer Neuroscience in Practice: The Impact of Store Atmosphere on Consumer Behavior

Periodica Polytechnica, Social and Management Sciences- Hungary

doi 10.3311/ppso.8715

Full Text

Abstract

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Categories

Decision Sciences

Social Sciences

Date

January 1, 2016

Authors

Eko Sri Margianti

Publisher

Periodica Polytechnica Budapest University of Technology and Economics

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