Effect of Brand Familiarity and Brand Loyalty on Imagery Elaboration in Online Apparel Shopping

doi 10.31274/itaa_proceedings-180814-530
Full Text
Abstract

Available in full text

Date
Authors
Publisher

Iowa State University, Digital Repository

Related search

The Effect of Brand Personality and Brand Satisfaction on Brand Loyalty: A Conceptual Paper

Journal of Management Research
2015English

The Influence of Brand Communication, Brand Image, Brand Satisfaction, and Brand Trust on Brand Loyalty

2019English

Enhancing Brand Loyalty Through Brand Experience: Application of Online Flow Theory

2013English

The Effects of Fashion Interest, Product Novelty and Product Quality on Brand Consciousness and Brand Loyalty in Fashion Apparel Purchase

Mediterranean Journal of Social Sciences
2014English

Customer Relationship Management and Online Customers Brand Loyalty

2014English

The Effect of Trust and Brand Image to Repurchase Intention in Online Shopping

KnE Social Sciences
2018English

Effect of Brand Loyalty on Purchase Intention in Cosmetics Industry

Research in Business and Management
2018English

Gambaran Brand Commnication Brand Trust Dan Brand Loyalty Pelanggan Kosmetik Sariayu Di Indonesia

Journal of Business Management Education (JBME)
2018English

The Effects of Salesperson-Brand Image Congruence on Brand Conceptual Fluency and Customer Responses and the Moderating Role of Brand Familiarity

Journal of Channel and Retailing
2018English

Amanote Research

Note-taking for researchers

Follow Amanote

© 2025 Amaplex Software S.P.R.L. All rights reserved.

Privacy PolicyRefund Policy