The Effect of Spectator-Based Brand Equity on Behavioral Intentions in Football Club

INOBIS: Jurnal Inovasi Bisnis dan Manajemen Indonesia

doi 10.31842/jurnal-inobis.v2i1.66

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Date

July 31, 2018

Authors

Muhammad Naufal Makarim

Publisher

Asosiasi Forum Inovasi Bisnis dan Manajemen (INOBIS)

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