The Effects of Expert and Consumer Endorsements on Audience Response

Journal of Advertising Research - United Kingdom
doi 10.1017/s0021849905050452
Full Text
Abstract

Available in full text

Date
Authors
Publisher

WARC Limited

Amanote Research

Note-taking for researchers

Follow Amanote

© 2026 Amaplex Software S.P.R.L. All rights reserved.

Privacy PolicyRefund Policy