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An Interdisciplinary Review of Research in Conjoint Analysis: Recent Developments and Directions for Future Research

Customer Needs and Solutions
doi 10.1007/s40547-014-0029-5
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Abstract

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Date

October 23, 2014

Authors
James AgarwalWayne S. DeSarboNaresh K. MalhotraVithala R. Rao
Publisher

Springer Science and Business Media LLC


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