Talk's About the Saving Discourse of 'Türkiye Is Bankasi' at Consumer Society: A Rebellion Against Mainstream or a Nostalgic Branding?

Mediterranean Journal of Social Sciences

doi 10.5901/mjss.2015.v6n1p443

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Date

January 1, 2015

Authors

Filiz Otay Demir

Publisher

Richtmann Publishing

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