Impact of Unethical Advertising, Misleading Information or Deceptive Advertising on Customer Purchasing Intention With Mediating Effect of Word of Mouth: Case of Pakistan

International Journal Of Innovation And Economic Development
doi 10.18775/ijied.1849-7551-7020.2015.14.2005
Full Text
Abstract

Available in full text

Date
Authors
Publisher

Inovatus Usluge d.o.o.


Related search