PENGARUH KINERJA BRAND EQUITY DAN TRUST TERHADAP CUSTOMER LOYALTY (Survei Kepada Pelanggan Alat Berat Excavator Merek Kobelco Di Kota Bandung )
Journal of Business Management Education (JBME)
doi 10.17509/jbme.v1i1.2273
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Date
June 14, 2016
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Universitas Pendidikan Indonesia (UPI)