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Layered Media Test Drives Sales for the Co-Operative Energy

Journal of Direct, Data and Digital Marketing Practice - United Kingdom
doi 10.1057/dddmp.2014.63
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Abstract

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Categories
MarketingManagement of TechnologyInternational ManagementBusinessInnovation
Date

October 1, 2014

Authors
Pamela Bath
Publisher

Springer Science and Business Media LLC


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