(PDF) The Dark Side of CRM — Customers, Relationships and

The Dark Side of CRM — Customers, Relationships and Management

Journal of Direct, Data and Digital Marketing Practice - United Kingdom

doi 10.1057/dddmp.2015.55

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Abstract

Available in full text

Categories

Management of Technology

International Management

Date

February 1, 2016

Authors

Publisher

Springer Science and Business Media LLC

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