Issues and Opportunities in New Product Development: An Introduction to the Special Issue

Journal of Marketing Research - United States
doi 10.1177/002224379703400101
Full Text
Abstract

Available in full text

Date
Authors
Publisher

SAGE Publications

Amanote Research

Note-taking for researchers

Follow Amanote

© 2024 Amaplex Software S.P.R.L. All rights reserved.

Privacy PolicyRefund Policy