Wirtz, Bernd W.: Medien- Und Internetmanagament, 6. Aufl.
Marketing Review St. Gallen
doi 10.1007/s11621-009-0064-z
Full Text
Open PDFAbstract
Available in full text
Date
June 1, 2009
Authors
Publisher
Springer Science and Business Media LLC
Available in full text
June 1, 2009
Springer Science and Business Media LLC