Effect of Brand Personality Congruity Between Student and College on Trust, Satisfaction, and Loyalty

The Journal of the Korea Contents Association
doi 10.5392/jkca.2010.10.5.360
Full Text
Abstract

Available in full text

Date
Authors
Publisher

The Korea Contents Association

Related search

The Effect of Brand Personality and Brand Satisfaction on Brand Loyalty: A Conceptual Paper

Journal of Management Research
2015English

The Influence of Brand Communication, Brand Image, Brand Satisfaction, and Brand Trust on Brand Loyalty

2019English

Destination Personality, Self-Congruity and Loyalty

Journal of Hospitality Management and Tourism
2012English

Pengaruh Brand Experience, Brand Trust, Customer Satisfaction Terhadap Brand Loyalty Produk Cimory

Jurnal Manajemen Bisnis dan Kewirausahaan
2019English

Brand Personality, Consumer Satisfaction and Loyalty: A Perspective From Denim Jeans

2015English

Brand Service Quality, Satisfaction, Trust and Preference as Predictors of Consumer Brand Loyalty in the Retailing Industry

Mediterranean Journal of Social Sciences
2013English

Are Generation Y Students Brand Loyal to Their University? A Case of Attitude, Commitment and Trust on Student Brand Loyalty

2019English

Brand Trust as the Mediation Effect Customer Relationship Management on Customer Loyalty

2019English

Customer Satisfaction After Service Recovery and Its Impact on Brand Loyalty

Advances in Social Sciences
2018English

Amanote Research

Note-taking for researchers

Follow Amanote

© 2024 Amaplex Software S.P.R.L. All rights reserved.

Privacy PolicyRefund Policy