The Contributions of Marketing to Strategic Management.

Academy of Management Review - United States
doi 10.5465/amr.1981.4285710
Full Text
Abstract

Available in full text

Date
Authors
Publisher

Academy of Management

Related search

The Contributions of Administrative Behavior to Strategic Management.

Academy of Management Review
ManagementBusinessStrategyInnovationAccountingManagement of Technology
1981English

Service Marketing and Management: Capacity as a Strategic Marketing Variable

English

Marketing as a Part of Strategic Management of Consulting Companies

Studia Commercialia Bratislavensia
2016English

Strategic Brand Management Based on Marketing and Financial Indicators

English

Results of Pilot Investigation of Strategic Marketing Management at High Schools

Acta academica karviniensia
2017English

Strategic Marketing: Introduction

2016English

Change in Marketing Process Management: Strategic Development of Science TQM - 1

2012English

Marketing Event Outcomes: From Tactical to Strategic

International Journal of Event and Festival Management
ManagementHospitality ManagementBusinessLeisureAccountingTourism
2011English

(Strategic Marketing of Tourist Destination)

SSRN Electronic Journal
2014English

Amanote Research

Note-taking for researchers

Follow Amanote

© 2024 Amaplex Software S.P.R.L. All rights reserved.

Privacy PolicyRefund Policy