Measuring the Impact of Branded Alcohol Advertising and Price on Brand Versus Segment Consumption

International Business & Economics Research Journal (IBER)
doi 10.19030/iber.v13i6.8938
Full Text
Abstract

Available in full text

Date
Authors
Publisher

Clute Institute

Related search

Analysing the Impact of Price Promotions Versus No-Price Promotions on Brand Image

Journal of Business & Economics Research (JBER)
2011English

Measuring Intention to Buy Air Freshener Product Based on Brand Name, Packaging, Product Quality, Price, and Advertising in Indonesia

International Journal of Academic Research in Business and Social Sciences
2019English

Brand Equity and Brand Performance on Branded Apparels in Chennai City

International Journal of Innovative Technology and Exploring Engineering
Mechanics of MaterialsElectronic EngineeringCivilStructural EngineeringElectricalComputer Science
2019English

Measuring the Impact of Price Changes on Poverty

Journal of Economic Inequality
SociologyFinanceOrganizational BehaviorEconomicsPolitical ScienceEconometricsHuman Resource Management
2008English

Impact of Underdog Narrative Advertising Strategy on Brand Positioning and Customer Purchase Intentions

International Journal of Recent Technology and Engineering
EngineeringManagement of TechnologyInnovation
2019English

Alcohol Consumption: Monitoring, Regulation and Impact on Public Health

Public Health Research and Practice
EnvironmentalPublic HealthOccupational Health
2016English

Psy145 - Impact of Biosimilar Entry on Price and Uptake of Branded Biologics for the Treatment of Autoimmune Diseases

Value in Health
MedicineHealth PolicyPublic HealthOccupational HealthEnvironmental
2018English

Alcohol Advertising and Public Health: Systems Perspectives Versus Narrow Perspectives

Journal of Epidemiology and Community Health
EpidemiologyPublic HealthOccupational HealthEnvironmental
2016English

The Impact of Alcohol Consumption and Marijuana Use on High School Graduation

Health Economics
Health Policy
1996English

Amanote Research

Note-taking for researchers

Follow Amanote

© 2024 Amaplex Software S.P.R.L. All rights reserved.

Privacy PolicyRefund Policy