Amanote Research

Amanote Research

    RegisterSign In

Going for Gold: Investigating the (Non)sense of Increased Advertising Around Major Sports Events

International Journal of Research in Marketing - Netherlands
doi 10.1016/j.ijresmar.2013.09.004
Full Text
Open PDF
Abstract

Available in full text

Categories
Marketing
Date

March 1, 2014

Authors
Maarten J. Gijsenberg
Publisher

Elsevier BV


Related search

Going for Gold

Information Services and Use
Computer Science ApplicationsInformation SystemsLibraryInformation Sciences
2014English

CHEMISTRY: Going for the Gold Cluster

Science
MultidisciplinaryPhilosophy of ScienceHistory
2003English

Going for the Gold: Economists as Expert Witnesses

Journal of Economic Perspectives
EconomicsEconometrics
1999English

Dynamic Pricing for Sports Events

Journal of International Scientific Researches
2018English

Advertising on the Edge: Appeal Effectiveness When Advertising in Extreme Sports

International Journal of Advertising
CommunicationMarketing
2019English

Events Around the World

Global Advances In Health and Medicine
Medicine
2012English

Non-Compressible ABIs Are Associated With an Increased Risk of Major Amputation and Major Adverse Cardiovascular Events in Patients With Critical Limb Ischemia

Vascular Medicine
MedicineCardiovascular MedicineCardiology
2017English

Going for Gold: An Analysis of Morningstar Analyst Ratings

SSRN Electronic Journal
2014English

Going Underground: The Politics of Free Music Around 1968

Transposition
2020English

Amanote Research

Note-taking for researchers

Follow Amanote

© 2026 Amaplex Software S.P.R.L. All rights reserved.

Privacy PolicyRefund Policy