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Product‐country Images in the Arts: A Multi‐country Study

International Marketing Review - United Kingdom
doi 10.1108/02651330810887459
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Abstract

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Categories
MarketingEconomicsInternational ManagementBusinessEconometrics
Date

July 18, 2008

Authors
Alain d'AstousZannie Giraud VossFrançois ColbertAntonella CarùMarylouise CaldwellFrançois Courvoisier
Publisher

Emerald


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