Relationship Marketing Key Concepts as Relationship Value Determinant

Journal of Marketing Research and Case Studies
doi 10.5171/2014.201710
Full Text
Abstract

Available in full text

Date
Authors
Publisher

IBIMA Publishing

Related search

Value Chain and Customer Relationship Cycle:Two Concepts of Relationship Marketing

International Journal of Trade, Economics and Finance
2011English

Building Customer Value in Relationship Marketing

International Journal of Academic Research in Accounting, Finance and Management Sciences
2014English

Relationship Marketing

2003English

Relationship Value: Drivers and Outcomes in International Marketing Channels

Journal of International Marketing
MarketingEconomicsInternational ManagementBusinessEconometrics
2016English

Customer Engagement: Transactional vs. Relationship Marketing

Journal of International Studies
SociologyBusinessEconomicsInternational ManagementEconometricsPolitical ScienceSocial Sciences
2015English

The Global Diffusion of Relationship Marketing

European Journal of Marketing
Marketing
2008English

Turning a Marketing Database Into a Relationship Marketing Database

Interactive Marketing
2001English

When Relationship Marketing Collides With Technology

Journal of Relationship Marketing
Marketing
2009English

Relationship of Concept «typologization» With Related Concepts

Visnyk of the Lviv University. Series Law
2015English

Amanote Research

Note-taking for researchers

Follow Amanote

© 2025 Amaplex Software S.P.R.L. All rights reserved.

Privacy PolicyRefund Policy