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Publications by Alvin Alvin
Pengaruh Green Percevied Value, Green Product Innovation, Green Self Identitiy, Brand Credibility Terhadap Green Purchase Intention Melalui Green Brand Equity Pada Produk Skin-Care Korea Di Indonesia
Jurnal Manajemen Bisnis dan Kewirausahaan
Related publications
Pengaruh Green Brand Positioning, Green Brand Attitude, Green Brand Knowledge Terhadap Green Purchase Intention
Jurnal Manajemen Bisnis dan Kewirausahaan
Pengaruh Green Marketing Mix Terhadap Green Product Purchase Intention Pada Produk Innisfree Di Jakarta Dengan Consumer’s Attitude Sebagai Variabel Mediasi
Jurnal Manajemen Bisnis dan Kewirausahaan
The Effect of Green Brand on Green Product Purchase Intention in Indonesian Communities
Peran Green Trust Memediasi Pengaruh Green Perceived Value Terhadap Green Purchase Intentions
E-Jurnal Manajemen Universitas Udayana
Pengaruh Green Perceived Value, Green Perceived Risk, Green Consumer Consfusion, Green Trust, Consumer Guilt, Self Monitoring, Pride Dan Perceived Consumer Effectiveness Terhadap Green Purchase Intention (Kasus Starbucks Jakarta)
Jurnal Manajemen Bisnis dan Kewirausahaan
Effect of Utilitarian Benefit on Green Brand Equity With Green Brand Image
Jurnal Manajemen
Green Technology Trends: Increasing Sales of Green Technology Through Brand Equity and Green Trust
International Journal of Recent Technology and Engineering
Engineering
Management of Technology
Innovation
The Effect of Green Packaging and Green Advertising on Brand Image and Purchase Decision of Teh Kotak Product
Pengaruh Green Marketing, Corporate Social Responsibility Terhadap Brand Image Dan Keputusan Pembelian
Jurnal Ekobis : Ekonomi Bisnis & Manajemen
