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Publications by Aradhna Krishna

Positioning Rationality and Emotion: Rationality Is Up and Emotion Is Down

Journal of Consumer Research

International Management

English

Can Supporting a Cause Decrease Donations and Happiness? The Cause Marketing Paradox

Journal of Consumer Psychology

Applied Psychology

English

Interaction of Senses: The Effect of Vision Versus Touch on the Elongation Bias

Journal of Consumer Research

International Management

English

The Effect of Deal Knowledge on Consumer Purchase Behavior

Journal of Marketing Research

International Management

English

Effects of Extreme-Priced Products on Consumer Reservation Prices

Journal of Consumer Psychology

Applied Psychology

English

The Effect of Line Configuration on Perceived Numerosity of Dotted Lines

Memory and Cognition

Neuropsychology

Cognitive Psychology

Physiological Psychology

English