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Publications by Charles R. Taylor

Global Consumer Culture and Advertising Research

International Journal of Advertising

English

The New Era of Electronic Word of Mouth (eWOM): ‘Be More Chill’ Overrules the Critics

International Journal of Advertising

English

Where Has the Research on Client–agency Relationships Gone? The Need for a Deeper Understanding of the Future of Account Management

International Journal of Advertising

English

Variation in Susceptibility to Microbial Lignin Oxidation in a Set of Wheat Straw Cultivars: Influence of Genetic, Seasonal and Environmental Factors

Nordic Pulp and Paper Research Journal

Materials Science

English

The EXPERF Scale: A Cross-National Generalized Export Performance Measure

Journal of International Marketing

International Management

English

The EXPERF Scale: A Cross-National Generalized Export Performance Measure

Journal of International Marketing

International Management

English