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Publications by Cindy Yoonjoung Heo

An Investigation of the Perceived Value of Shopping Tourism

Journal of Travel Research
DevelopmentTransportationHospitality ManagementLeisurePlanningTourismGeography
2017English

Asymmetric Preference in Hotel Room Choice and Implications on Revenue Management

International Journal of Hospitality Management
ManagementTourismHospitality ManagementLeisureStrategy
2016English

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