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Publications by Claire Moxham

A Conceptual Review of Social Media Adoption in SMEs

Lecture Notes in Computer Science
Computer ScienceTheoretical Computer Science
2016English

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Antecedents of the Adoption of Social Media Policy and Its Consequences Towards Internal Brand: A Conceptual Paper

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Social Media and SMEs in Transition Countries

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A Conceptual Understanding of Organizational Identity in the Social Media Environment

Advances in Social Work
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The Impact of Social Network Media on Brand Equity in SMEs

European Journal of Sustainable Development
2015English

Study on Adoption of E-Commerce in SMEs

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A Conceptual Framework of ERM Practices Among SMEs IN Malaysia

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IMPROVING MARKETING FUNCTIONS THROUGH SOCIAL MEDIA PRESENCE AMONG CONSTRUCTION SMEs

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Social Media as Business Ecosystem: Modeling Users' Adoption of Social Networking Sites

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Social Media Adoption for Social CRM in Higher Education: An Insight From Indonesian Universities

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