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Publications by Daniel J. O’Keefe

Message Pretesting Using Perceived Persuasiveness Measures: Reconsidering the Correlational Evidence

Communication Methods and Measures

English

Related publications

The Mediating Role of Message Concreteness and Perceived Persuasiveness in Explaining the Match Effect Between Temporal Frame and Self-View

Developments in Marketing Science: Proceedings of the Academy of Marketing Science

English

Involvement, In-Group Message, and Persuasiveness : The Additive Effect of Heuristic and Systematic Processing

The Japanese Journal of Personality

English

Actual Persuasiveness: Impact of Personality, Age and Gender on Message Type Susceptibility

Lecture Notes in Computer Science

Computer Science

Theoretical Computer Science

English

Labor Market Segmentation Theory: Reconsidering the Evidence

English

Differences in Actual Persuasiveness Between Experiential and Professional Expert Evidence

Journal of Argumentation in Context

English

Using the Cognitive Pretesting Method to Gain Insight Into Participants’ Experiences

International Journal of Qualitative Methods, The

English

Reconsidering Wagner’s Law: Evidence From the Functions of the Government

Applied Economics Letters

English

Dying the Right-Way? Interest in and Perceived Persuasiveness of Parochial Extremist Propaganda Increases After Mortality Salience

Frontiers in Psychology

English

Human Memory Retrieval and Inhibitory Control in the Brain: Beyond Correlational Evidence

Journal of Neuroscience

English