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Publications by Dr. Raghava Rao Gundala
Brand Switching Behavior in Indian Wireless Telecom Service Market
Journal of Marketing Management (JMM)
Related publications
Service Quality and Switching Behavior of Customers
Management Science Letters
Accounting
Management
Business
Indian Telecom Sector – Witnessing a Revolution
IOSR Journal of Business and Management
Influencing Factor on Brand Switching Behaviour Between Millennial and X Generation in Mobile Phone Market
International Research Journal of Management, IT and Social Sciences
B2B Service Brand Identity and Brand Performance
European Journal of Marketing
Marketing
Corporate Ethics and Governance in the Liberalised Indian Telecom Sector
IOSR Journal of Business and Management
Factors Affecting Customers Brand Switching Behavior in Mobile Telecommunication Industry: A Study of Pabna District in Bangladesh
Asian Business Review
Carbon Emission Estimation & Reduction in Indian Telecom Operations: A Standardization & Policy Perspective
Journal of ICT Standardization
Management
Computer Networks
Communications
Computer Science Applications
Innovation
Management of Technology
Information Systems
Brand Trust Determinants and Customer Switching Resistance
International Journal of Customer Relationship Marketing and Management
Information Systems
Business
Marketing
International Management
Management
Management Information Systems
The Indian Civil Service and the Indian Forest Service Competitions
Nature
Multidisciplinary