Amanote Research
Register
Sign In
Discover open access scientific publications
Search, annotate, share and cite publications
Publications by Francesco Raggiotto
Advertising on the Edge: Appeal Effectiveness When Advertising in Extreme Sports
International Journal of Advertising
Communication
Marketing
Related publications
Indian Perspective About Advertising Appeal
International Journal of Marketing Studies
Relationships Between the Advertising Appeal and Behavioral Intention: The Mediating Role of the Attitude Towards Advertising Appeal
SHS Web of Conferences
Advertising Effectiveness, Measurement Of
Relationships Between the Advertising Appeal and Behavioral Intention: The Mediating Role of the Attitude Towards Advertising Appeal and Moderating Role of Cultural Norm
Effectiveness of Advertising Formats in Television
International Journal of Internet Marketing and Advertising
Marketing
An Empirical Investigation of the Association Between Creative Advertising and Advertising Effectiveness in Pakistan
International Journal of Marketing Studies
The Rhetorical and Argumentative Relevance of "Extreme Consequence" in Advertising
Informal Logic
Philosophy
The Impact of Advertising Appeals and Advertising Spokespersons on Advertising Attitudes and Purchase Intentions
African Journal of Business Management
Price and Advertising Effectiveness Over the Business Cycle
Journal of Marketing Research
Marketing
Economics
International Management
Business
Econometrics