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Publications by Giampaolo Viglia

Who Am I? How Compelling Self-Storytelling Builds Digital Personal Reputation

Journal of Interactive Marketing
MarketingInternational ManagementBusiness
2016English

Paying Before or Paying After? Timing and Uncertainty in Pay-What-You-Want Pricing

Journal of Service Research
Information SystemsSociologyPolitical ScienceHuman Resource ManagementOrganizational Behavior
2019English

Strategic and Tactical Price Decisions in Hotel Revenue Management

Tourism Management
DevelopmentManagementTransportationHospitality ManagementLeisureStrategyTourism
2016English

When Distinction Does Not Pay Off - Investigating the Determinants of European Agritourism Prices

Journal of Business Research
Marketing
2017English

How Social Comparison Influences Reference Price Formation in a Service Context

Journal of Economic Psychology
SociologyEconomicsApplied PsychologyEconometricsPolitical Science
2014English

The Use of Differential Pricing in Tourism and Hospitality

Strategic Perspectives in Destination Marketing
English

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