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Publications by Godfrey Themba

Brand-Related eWOM and Its Effects on Purchase Decisions: An Empirical Study of University of Botswana Students

International Journal of Business and Management

English

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Factors Affecting Purchase Intention Towards Smartphone Brand: A Study on Bangladeshi Private University Students

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Peran Ewom Dalam Membentuk Brand Attitude Dan Purchase Intention Pada Brand Rollover Reaction

Communicology: Jurnal Ilmu Komunikasi

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An Empirical Study on Smartphone Addiction of the University Students

International Journal of Interactive Mobile Technologies

Computer Networks

Computer Science Applications

English

University Students’ Insight on Brand Equity

Management Science Letters

English

Buyers’ Property Asset Purchase Decisions: An Empirical Study on the High-End Residential Property Market in Hong Kong

International Journal of Strategic Property Management

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The Effects of Energy Considerations on House Purchase Decisions

Energy Studies Review

Environmental Engineering

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An Empirical Study on Online Purchase Behavior and Consumer's Perception of Online Shopping

International Journal of Management Studies

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The Effects of Corporate Social Marketing on Brand Trust and Purchase Intention

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The Effects of Tax Holiday on Investment Decisions: An Empirical Analysis

Pakistan Development Review

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