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Publications by Irma Shyle

Global Crisis and Its Effects in the Developed and Emergent Countries - “The Bottom of the Pyramid” as an Innovation Resource

EMAJ: Emerging Markets Journal

English

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An Integrated Model of Pro-Poor Innovation Adoption Within the Bottom of the Pyramid: An Abstract

Developments in Marketing Science: Proceedings of the Academy of Marketing Science

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"The Global Economic Crisis and Developing Countries"

Revista de Fomento Social

English

Frugal Innovation Beyond Emerging Countries: The Key Role of Developed Countries

Revista Gestão & Tecnologia

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Situated Bottom of the Pyramid Markets and the Multinational Corporation

Marketing Theory

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An ‘Integrated’ Framework for the Comparative Analysis of the Territorial Innovation Dynamics of Developed and Emerging Countries

Journal of Economic Surveys

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Frugal Product Innovation in Urban Affordable Housing-With Special Reference to the Bottom of the Economic Pyramid

Adarsh Journal of Management Research

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Developing Education as an Opportunity for Medium-Developed Countries in the Context of Innovation Revolution: A Case of Ukraine

Education: Modern Discourses

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Impact of the Global Financial Crisis on Brics and Piigs Countries

Eurasian Academy of Sciences Social Sciences Journal

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The Global Digital Divide in the Internet: Developed Countries Constructs and Third World Realities

Journal of Information Science

Information Systems

Information Sciences

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