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Publications by Jane E. Workman
Brand Charisma: Word-Of-Mouth and Gender
Consumer’s Use of Information Sources by Fashion Leadership and Style of Information Processing
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Users’ Participation in Facebook Brand Pages and Its Influence on Word-Of-Mouth: The Role of Brand Knowledge and Brand Relationship
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Does Brand Love and Brand Image Have a Strong Impact on Word of Mouth? (Evidence From the Indonesian Vocational School)
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