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Publications by Jing MA
The Influence of Consumer-Based E-Business Brand Equity on Websites
DEStech Transactions on Economics and Management
Grb2 Regulates Stat3 Activation Negatively in Epidermal Growth Factor Signalling
Biochemical Journal
Biochemistry
Cell Biology
Molecular Biology
Related publications
Brand Gender and Consumer-Based Brand Equity on Facebook: The Mediating Role of Consumer-Brand Engagement and Brand Love
Journal of Business Research
Marketing
Impact of Fashion Innovativeness on Consumer-Based Brand Equity
Journal of Consumer Marketing
Marketing
International Management
Business
Reviewing the Concept of Brand Equity and Evaluating Consumer-Based Brand Equity (CBBE) Models
The International Journal of Management Science and Business Administration
Measuring Brand Equity of Cosmeceuticals – A Case Using Consumer Based Brand Equity Model
Asian Journal of Pharmaceutical and Clinical Research
Pharmacology
Pharmaceutical Science
How Well Does Consumer-Based Brand Equity Align With Sales-Based Brand Equity and Marketing-Mix Response?
Journal of Marketing
Marketing
Economics
International Management
Business
Econometrics
The Influence of Website Brand Equity, E-Brand Experience on E-Loyalty: The Mediating Role of E-Satisfaction
Management Science Letters
Accounting
Management
Business
Influence of Social Media Content on Consumer Purchase Intention: Mediation Effect of Brand Equity
Eurasian Journal of Business and Economics
The Impact of Social Media Brand Communication on Consumer-Based Brand Equity Dimensions Through Facebook in Fast Moving Consumer Goods: The Case of Egypt
Student-Based Brand Equity in the Business Schools Sector: An Exploratory Study
New Educational Review
Education
