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Publications by Joy N. Rumble

The Impact of Local: Exploring Availability and Location on Food Buying Decisions

Journal of Applied Communications

English

The Message or the Channel: An Experimental Design of Consumers' Perceptions of a Local Food Message and the Media Channels Used to Deliver the Information

Journal of Applied Communications

English

Understanding Consumer Intent to Buy Local Food: Adding Consumer Past Experience and Moral Obligation Toward Buying Local Blueberries in Florida Within the Theory of Planned Behavior

Journal of Applied Communications

English