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Publications by Leslie Simmel

Building Your Value Story and Business Case: Observations From a Marketing Faculty and (Former) Librarian Perspective

College and Research Libraries News
EducationLibraryInformation Sciences
2007English

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Creating and Capturing Value From Freemium Business Models: A Demand-Side Perspective

Strategic Entrepreneurship Journal
ManagementBusinessEconomicsInternational ManagementStrategyEconometrics
2017English

Faculty Teaching and Librarian-Facilitated Assignment Design

Portal
DevelopmentLibraryInformation Sciences
2019English

How Do Sales and Marketing Produce Business to Business Value Propositions?

English

Creating a Successful Marketing Strategy for Your Small New Business

Choice Reviews Online
2011English

Building Customer Value in Relationship Marketing

International Journal of Academic Research in Accounting, Finance and Management Sciences
2014English

Becoming a Librarian, Being a Librarian – New Zealand Perspective

ANZTLA EJournal
2012English

Marketing Strategy and Building Brand Value on the Hungarian Market

Ekonomicko-manazerske spektrum
2019English

Business Case of the Affiliate Marketing Business Model

Advances in Marketing, Customer Relationship Management, and E-Services
2020English

E-Governmental Value Chain Models-E-Government From a Business (Modelling) Perspective

English

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