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Publications by Lou E. Pelton
Risky Business? Consumers’ Propensity to Engage in Online Banking Services
Developments in Marketing Science: Proceedings of the Academy of Marketing Science
A Framework for B2B Customer Reacquisition: Evaluating Key Determinants to Win Back Lost Customers
Developments in Marketing Science: Proceedings of the Academy of Marketing Science
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Adolescent Propensity to Engage in Health Risky Behaviors: The Role of Individual Resilience
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Business Challenges of Online Banking Portals
Exploring Consumers’ Propensity for Online Shopping in a Developing Country: A Demographic Perspective
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Factors Influencing Consumers' Intention to Engage in International Online Outshopping: A Comparison of US and Indian Consumers' Outshopping Intention at Chinese E-Tailers
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International Journal of Trend in Scientific Research and Development
