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Publications by Masoud Lajevardi
Destination Brand Equity in Tourism Context: Evidence on Iran
European Journal of Tourism, Hospitality and Recreation
Related publications
Model Analysis of the City Identity Towards a Creative City as a Tourism Destination and Its Impact on Customer Based Brand Equity
Destination Branding and Tourists’ Attitudes (The Case of Isfahan as a Tourism Destination in Iran)
International Journal of Marketing Studies
Tourism Impacts on Tourism Destination: Theory and Practice
Study on Brand Building of Rural Tourism Destination From the Perspective of Rural Revitalization Strategy
DEStech Transactions on Social Science, Education and Human Science
The Causal Relationships Between Components of Customer-Based Brand Equity for a Destination: Evidence From South Korean Tourists in Danang City, Vietnam
Asian Economic and Financial Review
Development
Management
Finance
Business
Economics
Accounting
Econometrics
The Effects of Organizational Brand Equity on Employment Brand Equity and Recruitment Outcomes.
Academy of Management Proceedings
Young Consumers’ Insights on Brand Equity
International Journal of Retail and Distribution Management
Hospitality Management
Business
Marketing
International Management
Leisure
Tourism
Brand Equity and Brand Performance on Branded Apparels in Chennai City
International Journal of Innovative Technology and Exploring Engineering
Mechanics of Materials
Electronic Engineering
Civil
Structural Engineering
Electrical
Computer Science
University Students’ Insight on Brand Equity
Management Science Letters
Accounting
Management
Business
