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Publications by Michelle WL Fong
Using Research Case Studies in eCommerce Marketing Courses: Customer Satisfaction at Point-Of-Purchase and Post-Purchase
Journal of Information Technology Education:Research
E-learning
Education
Computer Science
Online Securities Trading in China
Issues in Informing Science and Information Technology
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Effectiveness of Social Media Marketing on Customer Purchase Intention
International Journal of Innovative Technology and Exploring Engineering
Mechanics of Materials
Electronic Engineering
Civil
Structural Engineering
Electrical
Computer Science
Service Quality Effects on Purchase Intention and Customer Satisfaction: In Case of E-Commerce Industry in Mongolia
International Journal of Business Management and Economic Review
Interrelationships Between Viral Marketing and Purchase Intention via Customer-Based Brand Equity
Journal of Business and Management Sciences
Analisis Marketing Capability, Customer Engagement, Customer Perception Dan Purchase Intention Produk Bihun Jagung �Padamu�Surabaya
Jurnal Keuangan dan Bisnis
Impact of Social Media Marketing on Customer Purchase Intention: In the Case of the Gobi, Mongolian Cashmere Brand
International Journal of Business Management and Economic Review
Customer Satisfaction, Trust and Loyalty as Predictors of Customer Intention to Re-Purchase South African Retailing Industry
Mediterranean Journal of Social Sciences
The Effects of Social Media Marketing Antecedents on Social Media Marketing, Brand Loyalty and Purchase Intention: A Customer Perspective
Journal of Business and Retail Management Research
Accounting
Management
Business
Customer Purchase Intention on Online Grocery Shopping
International Journal of Academic Research in Business and Social Sciences
The Influence of Customer Satisfaction and Service Quality on Grand Royal Ceramic Purchase Decisions at Pt. Era Graha Perkasa Medan