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Publications by N Van Heerden
Investigating Sport Celebrity Endorsement and Sport Event Sponsorship as Promotional Cues
South African Journal for Research in Sport, Physical Education and Recreation
Physical Therapy
Sports Therapy
Education
Rehabilitation
Sports Science
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Sport Sponsorship as Distinctive Competence
European Journal of Marketing
Marketing
Basic Elements of Sponsorship Contract in Sport
Zbornik radova Pravnog fakulteta u Splitu
Identifying Associations Between Sport Sponsorship Decision-Making Variables
South African Journal of Economic and Management Sciences
Management
Finance
Business
Economics
Accounting
Econometrics
the Type of Sport Celebrity Transgression Does It Impact on the Associated Sponsors and Sport
Evaluating Sport Sponsorship Model Among Soccer Fans in Iran
Business and Management Research
Sport Spectator Behavior as a Moral Issue in College Sport
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Celebrity Endorsement Solving the Destination Marketing Puzzle
Atna - Journal of Tourism Studies
Celebrity Endorsement, Brand Equity, and Consumer Purchasing Decisions
The Volunteer Legacy of a Major Sport Event
Journal of Policy Research in Tourism, Leisure and Events
Development
Hospitality Management
Leisure
Planning
Tourism
Geography