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Publications by N. L. Savytska

Developing the Marketing Instrumentarium to Explore the Interests of Key Stakeholders in the Market of Higher Education Products

Business Inform
2019English

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Educational Marketing Strategies on the Market of Higher Education Services

PEOPLE: International Journal of Social Sciences
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The Role of Stakeholders’ Interests Management Mechanism in the Transport Services Market Development

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Export Market Orientation in Universities: Bridging the Gap Between Export Marketing and Higher Education

The Marketing Review
2014English

Video Marketing in the Activities of Higher Education Institutions

Marketing and Digital Technologies
2019English

The Dynamics of ‘Market-Making’ in Higher Education

Journal of Education Policy
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2016English

Factors Influencing the Choice of Higher Education Establishment for Marketing Strategies of Higher Education

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When Do Powerful Stakeholders Give Managers the Latitude to Balance All Stakeholders’ Interests?

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The Internationalization of Higher Education in Brazil: A Marketing Policy

Journal of Contemporary Issues in Education
2013English

Marketing Branding Strategies in the Education Market: Aspects of Competitiveness

Economic Bulletin of the National Mining University
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