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Publications by Oliver G. Kayas
Effective Social Media Marketing Strategy: Facebook as an Opportunity for Universities
International Journal of Retail and Distribution Management
Hospitality Management
Business
Marketing
International Management
Leisure
Tourism
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Social Media Marketing, Functional Branding Strategy and Intentional Branding
Problems and Perspectives in Management
Management
Public Administration
Business
International Management
Strategy
Information Systems
Political Science
Accounting
Law
Sociology
Using Social Media as a Marketing Tool for Travellers
PEOPLE: International Journal of Social Sciences
Forming of the Social Media Marketing Strategy of Higher Education Institutions
Marketing and Digital Technologies
An Extended Technology Acceptance Model for Marketing Strategies in Social Media
Review of Economic and Business Studies
Social Media Adoption for Social CRM in Higher Education: An Insight From Indonesian Universities
International Journal of Synergy and Research
Digital Wine Marketing: Social Media Marketing for the Wine Industry
BIO Web of Conferences
Communication Patterns Based on Social Media as a Political Marketing Strategy in Indonesian Democratic Party of Struggle
The Empirical Research on Social Media-Oriented Interactive Marketing Strategy Based on Suning.com
Social Media for International Students – It's Not All About Facebook
Library Management
Library
Information Sciences
