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Publications by Paulo Rita

Brand Strategies in Social Media in Hospitality and Tourism

International Journal of Contemporary Hospitality Management

Hospitality Management

English

A Decision Support System Framework to Track Consumer Sentiments in Social Media

Journal of Hospitality Marketing and Management

Hospitality Management

Management Information Systems

English

Attention, Emotions and Cause-Related Marketing Effectiveness

European Journal of Marketing

English

High Tech Meets High Touch in Upscale Hotels

Journal of Hospitality and Tourism Technology

Computer Science Applications

Information Systems

Hospitality Management

English

Analysing Recent Augmented and Virtual Reality Developments in Tourism

Journal of Hospitality and Tourism Technology

Computer Science Applications

Information Systems

Hospitality Management

English

Mobile Services Adoption in a Hospitality Consumer Context

International Journal of Culture, Tourism, and Hospitality Research

Hospitality Management

English

Users’ Participation in Facebook Brand Pages and Its Influence on Word-Of-Mouth: The Role of Brand Knowledge and Brand Relationship

Journal of Creative Communications

English

Performance as a Classification Criterion of Tourist Origins and Destinations

Service Industries Journal

Management of Technology

English