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Publications by S. Lorincova
Sustainability in Marketing Through Customer Relationship Management in a Telecommunication Company
Marketing and Management of Innovations
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Building Customer Value in Relationship Marketing
International Journal of Academic Research in Accounting, Finance and Management Sciences
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Customer Assets of a Company: The Marketing-Finance Interface
Journal of the Ural State University of Economics
Customer Engagement: Transactional vs. Relationship Marketing
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Assessment of Customer Relationship Management System of Red Crescent in Textile Company Using AHP Approach
Kuwait Chapter of Arabian Journal of Business and Management Review
Customer Experience in Marketing: History, Concept and Management
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Application of TQM for Customer Service in Relationship Marketing
IRA-International Journal of Management & Social Sciences (ISSN 2455-2267)
Content Marketing: Using It Effectively for Brand Strategy and Customer Relationship Management
Advances in Social Sciences Research Journal