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Publications by Sakhhi Chhabra
Understanding Doppelgänger Brand Image
Advances in Marketing, Customer Relationship Management, and E-Services
Related publications
Emotional Branding and the Strategic Value of the Doppelgänger Brand Image
Journal of Marketing
Marketing
Economics
International Management
Business
Econometrics
Identity, Positioning, Brand Image and Brand Equity Comparison.
Independent Journal of Management & Production
The Influence of Brand Communication, Brand Image, Brand Satisfaction, and Brand Trust on Brand Loyalty
Role of Anti-Brand Websites on Brand Image
Brand Image and Brand Dilution in the Fashion Industry
Automatica
Control
Systems Engineering
Electrical
Electronic Engineering
Pengaruh Service Quality, Brand Image Terhadap Brand Loyalty Dengan Brand Trust Sebagai Mediasi
Jurnal Manajemen Bisnis dan Kewirausahaan
Pengaruh Brand Awareness, Brand Image Dan Brand Loyalty Terhadap Brand Equity Pada Pengguna Sepatu Nike Di Jakarta
Jurnal Manajemen Bisnis dan Kewirausahaan
Functional Brand Attributes and the Corporate Brand Image of Islamic Banking Institutions
International Journal of Academic Research in Business and Social Sciences
Effect of Utilitarian Benefit on Green Brand Equity With Green Brand Image
Jurnal Manajemen
