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Publications by Sakhhi Chhabra
Understanding Doppelgänger Brand Image
Advances in Marketing, Customer Relationship Management, and E-Services
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Emotional Branding and the Strategic Value of the Doppelgänger Brand Image
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The Influence of Brand Communication, Brand Image, Brand Satisfaction, and Brand Trust on Brand Loyalty
Role of Anti-Brand Websites on Brand Image
Brand Image and Brand Dilution in the Fashion Industry
Automatica
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Pengaruh Service Quality, Brand Image Terhadap Brand Loyalty Dengan Brand Trust Sebagai Mediasi
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Pengaruh Brand Awareness, Brand Image Dan Brand Loyalty Terhadap Brand Equity Pada Pengguna Sepatu Nike Di Jakarta
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Functional Brand Attributes and the Corporate Brand Image of Islamic Banking Institutions
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Effect of Utilitarian Benefit on Green Brand Equity With Green Brand Image
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