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Publications by Samuel Adjei

Perceived Risk Influence on Brand Made in Ghana Consumer Decision Making Towards Non-Perishable Products Category

International Journal of Business and Management

English

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Factors Affecting Consumer Buying Behaviour and Decision Making Process Towards FMCG Products

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Consumers' Perceived Quality, Perceived Value and Perceived Risk Towards Purchase Decision on Automobile

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Reassessing the Influence of Mental Intangibility on Consumer Decision-Making

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The Significance of Traceability in Consumer Decision Making Towards Karoo Lamb

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The Influence of Culture on Consumer Decision-Making Styles of Namibian Millennials

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Influence of Behavioural Economics and Psychology on Consumer Decision Making Process in Marketing Communication

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Understanding Perceived Risk: A Case Study of Green Electronic Consumer Products

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Aging and Consumer Decision Making

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Consumer Behaviour Towards New Products

Proceedings of the International Conference on Business Excellence

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