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Publications by Silvana Hanifah
Gambaran Brand Experience Dan Brand Love Iphone Pada Komunitas Fanspage Facebook Iphone Indonesia
Journal of Business Management Education (JBME)
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Peran Brand Attractiveness Sebagai Variabel Intervening Pada Brand Distinctiveness, Brand Prestige, Brand Sosial Benefit, Dan Memorable Brand Experience Terhadap Customer Brand Identification
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Brand Love as Mediator of the Brand Experience-Satisfaction-Loyalty Relationship in a Retail Fashion Brand
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Brand Orientation and WOM: Mediating Roles of Brand Love
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