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Publications by Slađana Starčević
Implementation of Ambush Marketing Strategy
Anali Ekonomskog fakulteta u Subotici
Post Hoc Analysis of Serbian Hotel Ratings
Industrija
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A Systematic Literature Review on Ambush Marketing in Sport
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Sovereign Marketing: A New Strategy of Marketing
Theoretical Economics Letters
Arachnid Ambush
Frontiers in Ecology and the Environment
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Ecology
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Word of Mouth Marketing Strategy
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Advancing Marketing Strategy Research
Journal of the Academy of Marketing Science
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The Olympics, Transnational Law and Legal Transplants: The International Olympic Committee, Ambush Marketing and Ticket Touting
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