Amanote Research
Register
Sign In
Discover open access scientific publications
Search, annotate, share and cite publications
Publications by Stephan Sonnenburg
Brand Performances in Social Media
Journal of Interactive Marketing
Marketing
International Management
Business
Related publications
Brand Strategies in Social Media in Hospitality and Tourism
International Journal of Contemporary Hospitality Management
Tourism
Hospitality Management
Leisure
Brand Experience Effects on Consumer Social Media Marketing Perceptions and Brand Value
Journal of Global Strategic Management
Luxury Wine Brand Visibility in Social Media: An Exploratory Study
International Journal of Wine Business Research
Accounting
Management
Business
Customer Engagement in Social Media and Tourism Brand Performance Implications
TURKISH ONLINE JOURNAL OF DESIGN ART AND COMMUNICATION
Influence of Brand Equity on Brand Trust: Mediation of Brand Reputation and Moderation of Social Media
Brand Innovation and Social Media: Knowledge Acquisition From Social Media, Market Orientation, and the Moderating Role of Social Media Strategic Capability
Industrial Marketing Management
Marketing
The Role and Importance of Social Media in Communicating Brand Value
Marketing
Understanding the Antecedents of Consumer Brand Engagement by Managing Brand Communities on Social Media
The Impact of Social Network Media on Brand Equity in SMEs
European Journal of Sustainable Development