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Publications by Stephen C. Betts

Leveraging Brand Equity: A Life Cycle Approach to Sharing Economic Rents

International Business & Economics Research Journal (IBER)

English

Using Curvilinear Spline Regression to Empirically Test Relationships Predicted by Prospect Theory

Journal of Business & Economics Research (JBER)

English

The Myth of Lost Sales: Does Disk Copying Negatively Impact the Music Industry?

Journal of Business & Economics Research (JBER)

English