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Publications by Talha Chishti
Credibility Perception of Viewers and Brand Equity: A Case Study of Private News Channels in Karachi
Journal of Independent Studies and Research-Management, Social Sciences and Economics
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Demographics Factors and Perception of Brand Consciousness: A Cross-Sectional Study of Basic Clothing Brands in Karachi Pakistan
Audience Preferences and Popular Program Patterns on News Channels in Karachi
International Journal of Experiential Learning & Case Studies
Investigating the Effect of CSR on Brand Equity With the Mediating Role of Brand Personality and Brand Reputation: A Case Study of Golrang
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Emerging Private Labels and Its Attributes: A Comparative Study Between Private Label Brand and Manufacturer Brand
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