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Publications by Thomas Piton

Domain Driven Data Mining to Improve Promotional Campaign ROI and Select Marketing Channels

English

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Domain-Driven Data Mining

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An Efficient Data Mining Approach to Improve Students’ Employability Prediction

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Data-Driven Condition Monitoring in Mining Vehicles

Linköping Studies in Science and Technology. Licentiate Thesis

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Application of Data Mining Technology in Network Marketing

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Data Pre-Processing to Improve the Mining of Large Feed Databases

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Data‐driven Services Marketing in a Connected World

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Using Marketing Approach to Respond to Internationalization Challenges and Changes in Marketing Channels

Montenegrin Journal of Economics

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Fuzzy Based Decision Making for Promotional Marketing Campaigns

International Journal of Fuzzy Logic Systems

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Next-Generation Campaign Management: How Campaign Management Will Evolve to Enable Interactive Marketing

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